top of page

AI’s Energy Appetite: What Data Centers Mean for the Future of Electricity Prices

Discover how AI-driven data centers are reshaping electricity demand, prices, and why smarter HVAC and efficiency are critical for sustainable growth.

Ava Montini

Jan 27, 2026

Written by 

Published on

Tags

Powering intelligence, shaping energy


Artificial intelligence has gone from “what if” to “what now.” We use it to draft reports, analyze data, streamline workflows, and even generate design ideas. But while the results appear on our screens instantly, what powers them is anything but invisible.


Behind every AI tool is a data center; rows of servers drawing massive amounts of power and generating equally massive amounts of heat. And with AI adoption soaring, those facilities are putting real pressure on our electricity grids.


Bloomberg recently reported that in PJM, the largest U.S. grid, capacity prices jumped sharply as AI-driven data center demand climbed (Bloomberg). For operators, this is a direct hit to energy budgets.


So while AI is exciting, it comes with a new operational reality: efficiency in cooling, airflow, and HVAC isn’t optional. It’s the difference between runaway costs and sustainable growth.


Why AI is different from past computing booms


Previous waves of digital growth (like cloud adoption) drove steady data center expansion. But AI is different. Training large models consumes enormous amounts of energy. The International Energy Agency estimates that data center electricity use could nearly double by 2030 to around 1,000 TWh, roughly equal to Japan’s entire annual consumption (IEA).


And it’s not just training. Inference: the everyday process of users asking questions or running AI tasks is multiplying demand across millions of devices. Goldman Sachs forecasts a 165% increase in data center power demand by 2030, largely due to AI (Goldman Sachs).


Cooling: a hidden energy driver


When people think about data centers, they picture racks of servers. But behind that computing load is another energy giant: cooling.

HVAC, chillers, pumps, and fans often make up 30–40% of total energy use in data centers (U.S. DOE). That means the “support systems” keeping servers at safe temperatures can rival the IT equipment itself in energy demand.


And because these systems run 24/7, even small inefficiencies snowball:

  • A high-resistance filter forces fans to draw extra kilowatts all day, every day.

  • A dirty coil reduces heat transfer, stretching compressor runtimes.

  • A miscalibrated damper throws airflow off balance, raising both costs and emissions.


Clogged filters can cut supply airflow by over 35%, driving higher fan power and cooling loads (MDPI). Others highlight how loaded filters in constant-speed systems directly increase electricity use (University of Texas at Austin).


Now scale that across a hyperscale AI-driven facility. A 3% efficiency penalty may look small on paper, but in practice, it can cost hundreds of thousands of dollars annually and add unnecessary CO₂e to your footprint.


That’s why low-pressure, high-efficiency filtration matters. It cuts resistance without sacrificing capture, reducing fan energy hour after hour. For operators under pressure from rising power prices and sustainability goals, it’s one of the simplest ways to shrink cooling costs while protecting uptime.


Why efficiency pays off more now

Energy savings have always lowered costs. But as grids get stressed and data center demand rises, the value of each saved kilowatt is climbing. Bloomberg recently reported that capacity prices on PJM, the largest U.S. grid, have spiked because of new data center growth (Bloomberg).


In practical terms, this changes the math:

  • A coil cleaning that once took years to pay for itself can now pay back in just a few months.

  • Smarter controls and calibrated ventilation keep you protected when prices swing.

  • Low-pressure filtration quietly reduces fan energy every hour, stacking up bigger savings as electricity prices rise.


The bottom line is that efficiency has become one of the fastest and most reliable ways to control operating costs in an unpredictable energy market.


Building smarter, not just bigger

For operators, the roadmap isn’t a mystery. The tools are already here:

  • Low-pressure filtration to keep fans efficient hour after hour.

  • Adaptive cooling strategies like variable-speed fans, economizers, and containment to right-size energy use.

  • Monitoring-based commissioning and diagnostics to stop efficiency losses before they become routine.

  • Load shifting and grid-aware operations to tap cleaner, cheaper hours of power (IEA).


Every watt counts

As AI expands, data centers will continue to carry a heavier share of global electricity demand. That makes efficiency less of an option and more of an operating requirement.


The lesson is simple: efficiency and reliability are not competing goals. When facilities prioritize both, they not only manage rising energy costs but also reduce their carbon footprint in measurable, reportable ways. AI may be shaping the demand curve, but how operators respond will shape the industry's long-term sustainability.

How Winter Affects Indoor Air Quality: Tips to Improve IAQ and Save Energy

  • Writer: Ava Montini
    Ava Montini
  • Nov 22, 2024
  • 5 min read

As snow blankets the ground and the warmth of home becomes a retreat from the frigid air outside, another less visible element takes center stage: indoor air quality (IAQ). Winter is a season of contrasts—while we cherish cozy nights and festive gatherings, the environmental trade-offs of sealed windows, cranked-up heaters, and reduced ventilation can quietly affect our health and comfort.


The air indoors becomes a silent participant in our daily lives, influencing everything from how well we breathe to how much energy we consume. Understanding how winter habits impact IAQ is essential to creating healthier, more sustainable spaces.


1. The Winter Environment and Indoor Air Quality Challenges

During the winter months, we naturally seal windows and doors to retain heat, but this significantly reduces fresh air exchange. According to the Environmental Protection Agency (EPA), indoor pollutant levels can be two to five times higher than outdoors, and winter often amplifies this imbalance.


Common Winter IAQ Issues:

  • Trapped Pollutants: Dust, pet dander, and volatile organic compounds (VOCs) from cleaning products and materials accumulate in sealed homes.

  • Dry Air: Heating systems lower indoor humidity levels, often below the recommended 30-50%, causing respiratory discomfort and allowing airborne viruses to spread more quickly.

  • Carbon Dioxide (CO2): Poor ventilation increases CO2 levels, leading to fatigue, poor concentration, and even health risks.


For example, cooking hearty meals—a winter staple—releases fine particles and nitrogen dioxide into the air, particularly if ventilation systems are inadequate. Add to this candles, which emit particulates, and cleaning sprays with VOCs, and you get a cocktail of pollutants that linger in the air during winter.


2. The Link Between Poor IAQ and Winter Sickness

It’s no coincidence that cold and flu season coincides with winter. Poor IAQ creates an environment where airborne viruses thrive. Research from the Harvard T.H. Chan School of Public Health shows that higher levels of particulates increase the risk of respiratory infections.


Consider schools during winter: crowded classrooms with inadequate ventilation often experience higher absenteeism due to illness. Similarly, in workplaces, the American Society of Heating, Refrigerating and Air-Conditioning Engineers (ASHRAE) reports that poor IAQ reduces cognitive function by up to 15%.

Even at home, children and older adults are particularly vulnerable. However, addressing IAQ with solutions like air filtration and humidity control can reduce these risks, keeping households healthier through the season.


3. Heating Efficiency and Environmental Impact

Winter heating is essential for comfort and health, but it comes with both financial and environmental costs. According to the U.S. Department of Energy, heating accounts for nearly 42% of a household’s energy consumption during the colder months, making it the single largest energy expense. However, the impact of heating goes beyond energy bills—inefficient systems can strain resources, contribute to higher carbon emissions, and even affect indoor air quality (IAQ).


How HVAC Systems Influence IAQ and Efficiency

Heating, ventilation, and air conditioning (HVAC) systems are central to indoor comfort, but their efficiency depends on regular maintenance. Dirty or clogged air filters reduce airflow, forcing HVAC systems to work harder and use more energy. This inefficiency increases costs and leads to uneven heating, worsened air circulation, and reduced system lifespan.


Replacing filters is a simple yet effective solution. As noted by the U.S. Department of Energy, a clean filter can reduce energy consumption by 5-15% while also helping maintain better IAQ by trapping dust, allergens, and other pollutants.


Environmental Costs of Inefficient Heating Systems

Beyond individual households, inefficient heating systems have a broader environmental impact. Residential heating contributes significantly to greenhouse gas emissions, especially when fueled by natural gas, propane, or oil. Poorly maintained systems exacerbate this by burning more fuel to compensate for inefficiencies.


The materials used in air filters also contribute to environmental sustainability. Millions of disposable filters are sent to landfills annually, where they add to long-term waste. Many are made of non-recyclable synthetic materials, adding to the ecological burden. Opting for reusable or recyclable filter options helps reduce this waste while supporting a more sustainable heating system.


Practical Steps for Improving Heating Efficiency

To minimize environmental impact and reduce costs while maintaining good IAQ, consider these strategies:

  • Replace Filters Regularly: Dirty filters strain the system and reduce airflow, leading to inefficiencies.

  • Seal Ducts: Leaks in ductwork can cause up to 30% of heated air to be lost, forcing the HVAC system to work harder.

  • Upgrade Insulation: Properly insulating attics, walls, and floors helps retain heat and reduces the workload on heating systems.

  • Invest in Smart Thermostats: These devices allow precise temperature control, optimizing energy use during the day and night.

  • Schedule Routine Maintenance: Regular professional check-ups ensure that HVAC systems operate efficiently and identify potential issues early.


4. Sustainable Solutions for Winter IAQ

Improving indoor air quality (IAQ) during winter is a balancing act between maintaining health, reducing energy consumption, and minimizing environmental impact. The good news is that modern technologies and sustainable practices make achieving all three more accessible than ever.


Innovative IAQ Technologies

Emerging technologies offer smarter and more efficient ways to tackle winter IAQ challenges:

  • High-Efficiency Particulate Air (HEPA) Filters: These filters capture 99.97% of particles as small as 0.3 microns, including allergens, mold spores, and some bacteria, making them an excellent choice for improving air quality in homes with sensitive occupants.

  • Electromagnetic Filters: Unlike traditional pleated filters, electromagnetic filters use charged surfaces to attract and trap particles. This innovative design reduces resistance, allowing for better airflow and greater energy efficiency.

  • Energy Recovery Ventilators (ERVs): ERVs exchange stale indoor air for fresh outdoor air while retaining heat, ensuring good ventilation without sacrificing warmth. These systems are particularly effective in homes that prioritize energy conservation during winter.


The Role of Sustainability in IAQ Solutions

Sustainable solutions for IAQ extend beyond individual technologies. For instance, many traditional air filters are disposable and contribute significantly to landfill waste. By switching to reusable or recyclable filters, households and businesses can reduce their environmental impact while maintaining effective air filtration.

Additionally, some manufacturers are adopting circular economy practices, designing filters with biodegradable components or creating programs to refurbish and reuse old filters. These innovations align with the growing demand for eco-friendly solutions that minimize waste while addressing IAQ challenges.


Practical Steps for Adopting Sustainable IAQ Solutions

Incorporating sustainable IAQ practices doesn’t require a complete home or HVAC system overhaul. Small, intentional choices can make a significant difference:

  • Choose Long-Lasting Filters: Opt for high-efficiency or reusable filters that reduce waste and provide better performance.

  • Invest in Smart Ventilation Systems: Modern systems like ERVs automatically balance fresh air intake and heat retention, making them energy-efficient for maintaining IAQ during winter.

  • Reduce Source Pollutants: Limit the use of products that emit volatile organic compounds (VOCs), such as certain paints and cleaning agents.

  • Monitor IAQ in Real-Time: Smart air quality monitors provide data on pollutant levels, helping you identify and address issues proactively.



Winter brings its own unique challenges, but it’s also an opportunity to take control of your indoor environment. By addressing IAQ through sustainable choices, regular maintenance, and innovative technologies, you can create a home or workplace that supports well-being while minimizing environmental impact.


The air you breathe indoors this winter doesn’t just keep you warm—it’s a foundation for health, energy savings, and a greener future. Let’s make winter air work for everyone.

Explore expert insights, stay up-to-date with industry events, and gain a deeper understanding of the developments shaping the built environment.

Subscribe to our monthly newsletter below for exclusive early access to Blade's Insights content.

Insights Hub

Lorem ipsum dolor sit amet, consec tetur adipiscing elit. Sit quis auctor 

Lorem ipsum dolor sit amet cotetur 

Lorem ipsum dolor sit amet, consec tetur adipiscing elit. Sit quis auctor 

Lorem ipsum dolor sit amet cotetur 

Lorem ipsum dolor sit amet, consec tetur adipiscing elit. Sit quis auctor 

Lorem ipsum dolor sit amet cotetur 

bottom of page