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Wildfire Season Has Become a Business Risk Every Facility and CRE Leader Should Plan For in 2026

Wildfire season strains buildings and people. See how facilities can prepare in 2026 to reduce costs, protect tenants, and build resilience.

Ava Montini

Mar 11, 2026

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Wildfire smoke has moved from an environmental concern to a business risk for the built environment. One that affects operations, budgets, tenant trust, and even asset value. Smoke does not stay confined to forests. It drifts hundreds of kilometers into cities, infiltrates through HVAC intakes, window gaps, and loading docks, and turns buildings into frontline defense systems for the people inside them.


For facility managers, this shift reframes wildfire smoke as a predictable operational stress event, on par with a winter storm, a power outage, or a heat wave. For CRE executives, it reframes it as a reputational and financial challenge; one that determines tenant satisfaction, energy costs, and the long-term resilience of portfolios.


The Business Side of Smoke Days

When wildfire smoke drifts into a region, the strain on buildings is both immediate and multi-layered. Filters load faster, pushing fans to use more power just to keep airflow steady (EPA). As systems deviate, alarms trigger more frequently, and maintenance teams are pulled from planned tasks into reactive changeouts (Facility Executive). Meanwhile, vendors across the region see surging demand; parts and pads that usually arrive in days might take a week or more (NC State). That delay alone can unravel even the most rigorously planned preventive maintenance schedules.


Inside the building, occupants feel a different side of the same event. They note scratchy throats, irritated eyes, or rooms that feel stale or “heavier” when fresh air intake is reduced (AirNow). They see Air Quality Index alerts on their phones and news headlines escalating (EPA AQI). In those moments, the question is no longer just whether systems are responding, it’s: Is the building protecting me? When communication is missing or unclear, perception can trump technical measures, tipping the balance from confidence to complaints (BOMA).


Why It Matters More in 2026

The stakes are rising. Multiple studies show that during wildfire events, indoor air can reach one-third to three-quarters of outdoor particulate concentrations in buildings lacking robust mitigation (PMC). Residential buildings in fire-affected areas have shown infiltration ratios reflective of this risk (PMC). In some wildfire-impacted care environments, indoor concentrations have peaked near 200 µg/m³ (NCBI). In contrast, well-configured filtration systems often reduce that exposure to roughly 43% of outdoor levels, showing how effectively mitigation can work (NCCEH).


The human health impacts are significant. Fine particulate matter (PM₂.₅) is linked to asthma flare-ups, reduced lung function, and cardiovascular stress (EPA). Sensitive populations (children, older adults, and those with pre-existing conditions) are most at risk (CDC). However, research also shows that even healthy adults are not immune to short-term exposure (PubMed). Harvard-led studies estimate that wildfire smoke has caused over 15,000 premature deaths in the U.S. in recent decades, with an associated economic burden of $160 billion (Harvard). For employers and property leaders, this translates into absenteeism, healthcare costs, and measurable productivity loss (National Bureau of Economic Research).


At the same time, smoke is a mechanical stressor. It accelerates filter clogging, pushes fans outside their normal operating range, and drives up energy consumption (ScienceDirect). Facility executives consistently report higher unplanned maintenance costs during wildfire season, along with shortened asset life for critical HVAC equipment (Facility Executive). Viewed at scale, these costs ripple upward into operational budgets and capital planning, making smoke days not just a maintenance issue but a financial liability.


What Smoke Events Do to Commercial HVAC Systems


Wildfire smoke can be seen as just “dirty air", but to get deeper, it is a dense mix of ultrafine particles, ash, organic compounds, and combustion byproducts that behave differently from typical urban pollution.


When these particles enter HVAC systems, three operational challenges occur simultaneously:


  • Rapid filter loading and front loading: Fine smoke particles quickly accumulate on the front face of filter media rather than distributing evenly through the depth of the filter. This “front loading” effect increases resistance to airflow much faster than normal particulate loading.

  • Fan energy increases: As pressure across the filter bank rises, fans must work harder to maintain airflow.

  • Airflow imbalance: Systems designed for stable pressure conditions may struggle to maintain balanced ventilation across zones.


During heavy smoke events, these mechanical effects can compound quickly. What begins as a minor filtration issue can cascade into comfort complaints, airflow deviations, and unexpected service calls.


Rethinking Preparedness

Preparedness today requires more than having spare filters in storage. Facilities that treat smoke season as part of their risk portfolio are proving more resilient. Research shows that buildings operating with lower baseline pressure drops have more headroom when smoke events occur, allowing systems to maintain airflow without tipping into alarm states (ScienceDirect). Forward-looking teams also map their most critical zones (like labs, classrooms, care units, or executive suites) and prioritize them during smoke events, an approach recommended in EPA guidance for schools and commercial buildings (EPA).


Another resilience factor is vendor readiness. Case studies after the 2020 smoke season showed that supply chain bottlenecks caused delays of days to weeks in replacing filters and components, leaving unprepared facilities exposed (NC State). Facilities that negotiated priority contracts in advance were able to maintain schedules even during regional demand surges. Similarly, using AQI forecasts and on-site PM₂.₅ sensors has been shown to improve response times; by acting early, facilities reduce exposure and minimize tenant complaints (PMC).


Wildfire readiness also intersects with broader sustainability and ESG commitments. Poor indoor air quality during smoke events undermines health-related certifications like WELL and LEED, while higher fan energy use increases a building’s carbon footprint (USGBC; IWBI). Integrating smoke resilience into ESG strategies provides measurable benefits for investors and stakeholders while demonstrating a proactive approach to tenant wellness.


Three Questions Facility Leaders Should Ask Before Smoke Season


Forward-looking facility teams increasingly treat wildfire smoke the same way they treat winter storms or heat waves: as a seasonal operational risk.


Before wildfire season begins, three questions can help identify vulnerabilities:


1. How much airflow headroom does the HVAC system have?

Buildings operating near maximum pressure limits may struggle when filters load rapidly during smoke events.


2. Are replacement filters and components secured in advance?

Regional smoke events often trigger sudden demand spikes, delaying shipments and increasing costs.


3. Are response protocols clearly defined?

Teams should know when to increase filtration, adjust outdoor air intake, and communicate with tenants.


Facilities that answer these questions early often respond faster and maintain better building performance during smoke days.


The Bottom Line

Facilities without strong preparedness can see indoor pollutant levels rise to 75% of outdoor concentrations during wildfire events, while prepared buildings cut that exposure nearly in half (NCCEH). Harvard-led analyses estimate that wildfire smoke causes tens of billions of dollars in annual economic damage, largely through absenteeism and healthcare costs (Harvard). From a mechanical standpoint, smoke accelerates filter clogging, forces fans to operate at higher energy use, and shortens asset lifespan, driving up costs across operations and capital planning (Facility Executive).


The buildings that are prepared today will reduce alarms, complaints, and unplanned expenses tomorrow, while earning the trust of the people inside. Tenants will remember which buildings felt steady, cared for, and resilient when the outside air was anything but.

How Winter Affects Indoor Air Quality: Tips to Improve IAQ and Save Energy

  • Writer: Ava Montini
    Ava Montini
  • Nov 22, 2024
  • 5 min read

As snow blankets the ground and the warmth of home becomes a retreat from the frigid air outside, another less visible element takes center stage: indoor air quality (IAQ). Winter is a season of contrasts—while we cherish cozy nights and festive gatherings, the environmental trade-offs of sealed windows, cranked-up heaters, and reduced ventilation can quietly affect our health and comfort.


The air indoors becomes a silent participant in our daily lives, influencing everything from how well we breathe to how much energy we consume. Understanding how winter habits impact IAQ is essential to creating healthier, more sustainable spaces.


1. The Winter Environment and Indoor Air Quality Challenges

During the winter months, we naturally seal windows and doors to retain heat, but this significantly reduces fresh air exchange. According to the Environmental Protection Agency (EPA), indoor pollutant levels can be two to five times higher than outdoors, and winter often amplifies this imbalance.


Common Winter IAQ Issues:

  • Trapped Pollutants: Dust, pet dander, and volatile organic compounds (VOCs) from cleaning products and materials accumulate in sealed homes.

  • Dry Air: Heating systems lower indoor humidity levels, often below the recommended 30-50%, causing respiratory discomfort and allowing airborne viruses to spread more quickly.

  • Carbon Dioxide (CO2): Poor ventilation increases CO2 levels, leading to fatigue, poor concentration, and even health risks.


For example, cooking hearty meals—a winter staple—releases fine particles and nitrogen dioxide into the air, particularly if ventilation systems are inadequate. Add to this candles, which emit particulates, and cleaning sprays with VOCs, and you get a cocktail of pollutants that linger in the air during winter.


2. The Link Between Poor IAQ and Winter Sickness

It’s no coincidence that cold and flu season coincides with winter. Poor IAQ creates an environment where airborne viruses thrive. Research from the Harvard T.H. Chan School of Public Health shows that higher levels of particulates increase the risk of respiratory infections.


Consider schools during winter: crowded classrooms with inadequate ventilation often experience higher absenteeism due to illness. Similarly, in workplaces, the American Society of Heating, Refrigerating and Air-Conditioning Engineers (ASHRAE) reports that poor IAQ reduces cognitive function by up to 15%.

Even at home, children and older adults are particularly vulnerable. However, addressing IAQ with solutions like air filtration and humidity control can reduce these risks, keeping households healthier through the season.


3. Heating Efficiency and Environmental Impact

Winter heating is essential for comfort and health, but it comes with both financial and environmental costs. According to the U.S. Department of Energy, heating accounts for nearly 42% of a household’s energy consumption during the colder months, making it the single largest energy expense. However, the impact of heating goes beyond energy bills—inefficient systems can strain resources, contribute to higher carbon emissions, and even affect indoor air quality (IAQ).


How HVAC Systems Influence IAQ and Efficiency

Heating, ventilation, and air conditioning (HVAC) systems are central to indoor comfort, but their efficiency depends on regular maintenance. Dirty or clogged air filters reduce airflow, forcing HVAC systems to work harder and use more energy. This inefficiency increases costs and leads to uneven heating, worsened air circulation, and reduced system lifespan.


Replacing filters is a simple yet effective solution. As noted by the U.S. Department of Energy, a clean filter can reduce energy consumption by 5-15% while also helping maintain better IAQ by trapping dust, allergens, and other pollutants.


Environmental Costs of Inefficient Heating Systems

Beyond individual households, inefficient heating systems have a broader environmental impact. Residential heating contributes significantly to greenhouse gas emissions, especially when fueled by natural gas, propane, or oil. Poorly maintained systems exacerbate this by burning more fuel to compensate for inefficiencies.


The materials used in air filters also contribute to environmental sustainability. Millions of disposable filters are sent to landfills annually, where they add to long-term waste. Many are made of non-recyclable synthetic materials, adding to the ecological burden. Opting for reusable or recyclable filter options helps reduce this waste while supporting a more sustainable heating system.


Practical Steps for Improving Heating Efficiency

To minimize environmental impact and reduce costs while maintaining good IAQ, consider these strategies:

  • Replace Filters Regularly: Dirty filters strain the system and reduce airflow, leading to inefficiencies.

  • Seal Ducts: Leaks in ductwork can cause up to 30% of heated air to be lost, forcing the HVAC system to work harder.

  • Upgrade Insulation: Properly insulating attics, walls, and floors helps retain heat and reduces the workload on heating systems.

  • Invest in Smart Thermostats: These devices allow precise temperature control, optimizing energy use during the day and night.

  • Schedule Routine Maintenance: Regular professional check-ups ensure that HVAC systems operate efficiently and identify potential issues early.


4. Sustainable Solutions for Winter IAQ

Improving indoor air quality (IAQ) during winter is a balancing act between maintaining health, reducing energy consumption, and minimizing environmental impact. The good news is that modern technologies and sustainable practices make achieving all three more accessible than ever.


Innovative IAQ Technologies

Emerging technologies offer smarter and more efficient ways to tackle winter IAQ challenges:

  • High-Efficiency Particulate Air (HEPA) Filters: These filters capture 99.97% of particles as small as 0.3 microns, including allergens, mold spores, and some bacteria, making them an excellent choice for improving air quality in homes with sensitive occupants.

  • Electromagnetic Filters: Unlike traditional pleated filters, electromagnetic filters use charged surfaces to attract and trap particles. This innovative design reduces resistance, allowing for better airflow and greater energy efficiency.

  • Energy Recovery Ventilators (ERVs): ERVs exchange stale indoor air for fresh outdoor air while retaining heat, ensuring good ventilation without sacrificing warmth. These systems are particularly effective in homes that prioritize energy conservation during winter.


The Role of Sustainability in IAQ Solutions

Sustainable solutions for IAQ extend beyond individual technologies. For instance, many traditional air filters are disposable and contribute significantly to landfill waste. By switching to reusable or recyclable filters, households and businesses can reduce their environmental impact while maintaining effective air filtration.

Additionally, some manufacturers are adopting circular economy practices, designing filters with biodegradable components or creating programs to refurbish and reuse old filters. These innovations align with the growing demand for eco-friendly solutions that minimize waste while addressing IAQ challenges.


Practical Steps for Adopting Sustainable IAQ Solutions

Incorporating sustainable IAQ practices doesn’t require a complete home or HVAC system overhaul. Small, intentional choices can make a significant difference:

  • Choose Long-Lasting Filters: Opt for high-efficiency or reusable filters that reduce waste and provide better performance.

  • Invest in Smart Ventilation Systems: Modern systems like ERVs automatically balance fresh air intake and heat retention, making them energy-efficient for maintaining IAQ during winter.

  • Reduce Source Pollutants: Limit the use of products that emit volatile organic compounds (VOCs), such as certain paints and cleaning agents.

  • Monitor IAQ in Real-Time: Smart air quality monitors provide data on pollutant levels, helping you identify and address issues proactively.



Winter brings its own unique challenges, but it’s also an opportunity to take control of your indoor environment. By addressing IAQ through sustainable choices, regular maintenance, and innovative technologies, you can create a home or workplace that supports well-being while minimizing environmental impact.


The air you breathe indoors this winter doesn’t just keep you warm—it’s a foundation for health, energy savings, and a greener future. Let’s make winter air work for everyone.

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